Partners

Attendance at Events

The French Drift Championship FFSA events attract more and more spectators and fans every year!

The attendance at our 2022 events speaks for itself:

  • Val d'Argenton: 10,000 spectators
  • Croix-en-Ternois: 11,000 spectators
  • Calmont (Touge): 7,000 spectators (sold out)
  • Val de Vienne: 11,500 spectators

For 10 years, the growth has been continuous! The increasing attendance at circuits by the public is crucial recognition for this still young sport in France.

Digital Audiences

By developing its communication through digital channels, the CFD has become the top-performing federal competition in France (ahead of Rally and Circuit Racing), thanks notably to video content published.

  • Over 12 MILLION people reached on social media in 2022 (Facebook, Instagram, TikTok, LinkedIn)

TV Audiences

The discipline is highly coveted by television. For each show with a Drift segment, audiences have surpassed a million viewers.

  • Over 15 MILLION views on TV in 2022

Press Audiences

For the press, the number of columns dedicated to Drift by all media formats (print, radio, television, internet) is on the rise, demonstrating the growing interest in the discipline.

  • Over 10 MILLION press copies in 2022

Our digital solutions

Numerous packaged solutions exist and are ready to be implemented. We can also create customized advertising spaces tailored to partners' needs and preferences.

Championship Cars

  • Front windshield
  • Side numbers
  • Bumpers

Track Dressing / Start Line / Finish Line / Clipping Points / Attack Zone

  • Flags
  • Banners
  • Tents
  • Grid girls & boys
  • Cardboard totems
  • Digital displays

Our digital solutions

Livestream

  • Logo displayed, sponsored replays, sponsored Attack Score, track visibility on camera views.

Photos and Videos

  • Hundreds of pictures per weekend, brand shoots, highlight videos.

Sponsored Content

  • Posts on Facebook, Instagram, and LinkedIn with custom visuals for the brand.

Expériences

Unique experiences are offered by the championship. The goal is to involve partners as closely as possible with the discipline and provide a quality setting to fully enjoy the spectacle.

The Paddock

 

  • The championship hosts between 60 and 70 drivers per event, making the Drift paddock substantial and attractive. Highly frequented by the public, it allows partners to be seen and associated with the championship.

Stands

  • A stand space provided for your brand.

Display Garage

  • A sponsored garage front.

Paddock Entertainment

  • Available spaces, concept marketing, and championship association.

Would you like to discuss it with our teams? 

Contact David now!

David@driftfrance.com
+33 6 03 02 10 74

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